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Meet the Gen Z creatives making an impact in the art world

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Gaming and Esports

These are some of the esports organizations on the cutting edge of gaming

These five organizations are helping games take esports to the next level.

Kara
In The Know Style

Kara’s design philosophy is a celebration of multi-layered identity and freedom of expression

The brand is making a statement inside and outside the fashion community.

Cooking

10 matte black tools and gadgets you need to give your kitchen that modern edge

From knife sets to smart ovens, these matte black picks will upgrade your kitchen.

Black History Month

Show off your Black joy with Henry Mask’s new Black History Month collection

Yes, they’re all fire.

Beauty

The Kardashians’ hairstylist just launched a hair masque for “super glossy, expensive looking hair”

I tried it and suddenly, I felt more expensive.

Popular Stories

  1. 1 If you only buy one thing this weekend, it needs to be this Nike sherpa jacket Perfect to pair with your favorite leggings.
  2. 2 AAKS’ colorful handcrafted bags double as works of art Since launching in 2014, Akosua Afriyie-Kumi's handbag company… AAKS
  3. 3 Kara’s design philosophy is a celebration of multi-layered identity and freedom of expression The brand is making a statement inside and… Kara
  4. 4 6 things In The Know editors bought in February that are ‘worth it’ Sneakers, video games and more.
Prados Beauty
Beauty

Prados Beauty is going above and beyond for the indigenous community

Founded by Cece Meadows, Prados Beauty is a beauty brand that celebrates and serves the indigenous community.

Wellness

Here’s how to navigate the overwhelming world of online mental health resources

Online mental health services seem to be everywhere. Cut through the noise and get the help you need.

Black History Month

4 Black teen artists created powerful PopSocket PopGrips that reflect their life experiences

You can shop this special PopGrip collection right now.

Check out In The Know's Black History Month Coverage

Read more
Beauty

Textured haircare lovers live for this brand made exclusively for 4C hair

And the slip? It’s immaculate!

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Vinyl TikTok
Pop Culture

How ‘Vinyl TikTok’ helped make record collecting cool again

When Frank Camarda first found out about “Vinyl TikTok,” he was a little surprised.

Bad Habit
Beauty

What to buy from Emma Chamberlain’s skin care brand, Bad Habit

If you see skin care as self-care, then you and Emma Chamberlain have something in common.

Black History Month

Kena Peay is taking up space in a white male-dominated field

Kena Peay is a trailblazing outdoor chef who’s speaking out about social justice issues.

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make garlic knots with pizza dough
Appetizers

These easy-to-make garlic knots will have you feeling like a full-on pizza chef

No, you don’t have to be a professional chef to pull this off.

Beauty

Fix your broken lipstick with this money-saving beauty hack

Before throwing that $20 dollar lippie in the trash, try this beauty hack to repair your broken heart. Well, uhm, broken lipstick.

Beauty

4 liquid blushes that brown-skin influencers use to achieve the ‘flushed’ look

They’re all $20 or less.

Shop

This cool organizer holds all the essential documents you’d need to grab in an emergency

It’s the book you would grab “if the house was burning down.”

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